Franchise Industry Research

Market Research for Small Business -- Stay informed and gain critical insights from IFA’s curated franchise industry research reports.

Choose from a list of topics and deepen your knowledge and outlook of the franchise industry. Identify market opportunities, and leverage data from industry research reports, business outlook assessments, and market research for small business, to reduce risk, to raise your competitive edge, and to stay poised and prepared for success.

The Economic Impact of Franchised Businesses: Volume IV, 2016

This is a study of the economic activity generated by and because of franchisors and franchisees who are engaged in business format franchising and product distribution franchising.

January 01, 2017

Franchise Economy

Diversity and Women Franchise Owner Profiles: We Are Not Invisible

The franchise industry continues to create opportunities for women entrepreneurs who are seeking business ownership. Industry representatives provide examples of three enterprising women of achievement.

June 17, 2014

Diversity

Being a Diversity-Focused Business is No Longer an Option

Carlton Curtis, vice president, industry affairs of Coca-Cola Foodservice, is the current chairman of the International Franchise Association Educational Foundation’s Diversity Institute and a member IFA’s board of directors.

June 17, 2014

Diversity

What the Current Economic Climate Means for Diversity Programs

The blueprint and successful diversity program models already exist in the franchise industry.

June 17, 2014

Diversity

Diversity and Inclusion are Critical to Stay Relevant

If you are not ahead of the curve, your company might find itself playing catch-up to become relevant.

June 17, 2014

Diversity

The Lending Gap is Diminishing

Here’s a look behind the lending matrix and how franchisors can help franchisees with financing.

June 17, 2014

Finance & Legal